SaaS Directories for Backlinks That Are Actually Worth Submitting To
SaaS directories for backlinks are one of the first SEO tasks I looked at when I needed my own SaaS to exist outside my homepage. They are not magic, but a relevant listing can create a discoverable profile, a useful referral path, and one more signal for Google to understand what your product does.
Founder of SaaS Directories
The backlink is only worth it if the listing belongs there
The mistake is treating every backlink opportunity the same. When I started collecting directories, I cared less about getting listed everywhere and more about finding pages that could plausibly send a buyer, a founder, or a search crawler to the right place. A SaaS directory is worth your time when it has a public profile page, a category that fits your product, and enough authority or audience to justify the submission. DR helps you sort the list, but it should not make the decision for you.
A smaller niche directory can be more useful than a giant generic site if the listing is relevant and indexable. I would start with free or reciprocal directories, check the dofollow status, then save paid listings for the ones where the audience clearly matches your market. Directory links can support rankings over time, but they work best as the first layer of a broader SEO and distribution system.
How I would choose the first sites
- Start with directories that have a category close to your product.
- Check that the final listing page is public, indexable, and not hidden behind login.
- Use DR to prioritize, but do not let it override relevance.
- Treat paid listings as distribution bets, not automatic SEO wins.
Questions I would ask before submitting
- Do SaaS directory backlinks guarantee rankings?
- No. They can support link diversity and discovery, but Google rankings still depend on relevance, content quality, technical SEO, competition, and broader authority.
- Should I submit to every directory with high DR?
- No. I would rather get one clean listing on a relevant SaaS directory than ten weak listings on broad sites where the category and audience do not match.
- Are nofollow listings still worth using?
- Sometimes. A nofollow listing can still send referral traffic and help people discover your product, even if you do not count it as a direct SEO link.
25 places I would check first (see all 299 sites)
Start with this shortlist, then open each submission page and keep track of the ones that are relevant to your product.
You may also want to compare free saas directories for backlinks, high dr saas directories, submit saas to directories, free saas directories.