Where to Submit My SaaS When I Need Backlinks and Early Visibility

Where to submit my SaaS is the question I would ask right after shipping a product and realizing that launch traffic does not appear by itself. The answer is not one magic website, but a sensible first batch of places where the product can be listed, reviewed, discovered, and linked.

Mathieu Bonte
hello@saas-directories.com

Founder of SaaS Directories

The first batch matters more than the biggest list

I would start by separating intent. Some submissions are for feedback, some are for backlinks, some are for credibility, and some are simply a way to put your SaaS in front of people who browse new tools. If you mix all of those together, the process feels random. The first batch should be obvious enough that you do not need a strategy deck: relevant SaaS directories, startup launch sites, communities where new products are expected, and a few high-authority profiles that can rank for your brand.

After that, be more selective. Paid listings should earn their place by having a real audience or a strong public listing page. The goal is not to create noise. The goal is to build a small footprint of useful pages that can support discovery, referral traffic, and Google rankings while you work on deeper marketing.

How I would choose the first sites

  • Start with sites where new SaaS products are expected.
  • Group submissions by goal: backlinks, feedback, launch attention, or credibility.
  • Use free listings first unless a paid site has obvious audience fit.
  • Keep the final URLs so you can see what actually went live.

Questions I would ask before submitting

Where should I submit a B2B SaaS first?
Start with relevant SaaS directories, launch sites, and review-style platforms where a buyer, founder, or early adopter might actually browse.
Should I prioritize launch platforms or directories?
Use launch platforms when you want attention and feedback. Use directories when you want longer-lived product pages, referral paths, and backlink opportunities.
How do I avoid wasting time?
Skip sites with unclear submission rules, weak listing pages, or an audience that obviously does not match your SaaS.

25 places I would check first (see all 299 sites)

Start with this shortlist, then open each submission page and keep track of the ones that are relevant to your product.

  1. Product Hunt
  2. G2
  3. Crunchbase
  4. Trustpilot
  5. SaaSHub
  6. BetaList
  7. Uneed
  8. GoodFirms
  9. Tool Pilot
  10. Fazier
  11. Hacker News (Show HN)
  12. Peerlist
  13. SoftwareSuggest
  14. TinyLaunch
  15. SideProjectors
  16. Startup Stash
  17. DevHunt
  18. Launching Next
  19. StartupBase
  20. promoteproject
  21. RankInPublic
  22. Shipybara
  23. NextGen Tools
  24. Launch Llama Directory
  25. Better Launch

You may also want to compare submit saas to directories, best places to launch a saas, app directories, saas directory list, free saas directories.